
Lu Weijie
Chain operations and talent-replication specialistAmong McDonald's first operations leaders in mainland China, with more than 35 years of hands-on experience building chain operating systems and management teams.
His methods for replicating talent and operating standards form a core part of how 云枢智略 delivers restaurant operations Agents: turn frontline know-how into clear actions and decision rules, let the Agent carry the repeatable work, and hold the process accountable to business results.
Career highlights
- McDonald's China | China Market General Manager and South China Public Affairs Director
- NOME | Chief Strategy Executive and Dean of the Business School
- OCE | Chief Operating Officer
- Shenzhen Retail Business Association | Senior Advisor
Advisory focus
Chain operating systems · strategy execution · marketing and service systems
Selected advisory work
- Bai Guo Yuan | Operations management advisor
- Bama Tea | Brand operations advisor
- Wangshunge and Kairui Group | Restaurant operations advisor
- Chow Tai Fook | Advisor and instructor
- Health, retail and restaurant growth programs across China
Training experience
Guest instructor for Dicos, Master Kong, China Mobile, China Merchants Bank, China Construction Bank and other major organizations.

Consultant WeChat
WeChat mini program